Market on Main is located on the Ford Center Plaza, Main Street, from MLK Jr. Blvd to 6th Street and is open every Wednesday rain or shine from June 4th through September 17th from 9:00 AM – 1:00 PM.
Please fully review the Market on Main Guidelines prior to filling out the application. For new vendors, your completed application will be reviewed when the $25 application fee is submitted. Please fill out the Google Form linked at the bottom of this page, submit payment and required documentation by Friday, April 25th, 2025. Upon the submission of the required documentation, including the Market on Main Vendor Application, Certificate of Insurance, all local and state required licenses, and payment of the application fee, the Market Manager will confirm or deny admission to Market on Main. Applications will be reviewed on an ongoing basis and participants will be assigned their booth spaces the first week of May. Once approved, new vendors will receive an invoice for their booth fees, payable online or by check sent to the Urban Seeds. Please remember that filling out the application is not a guarantee that you will be accepted to the market.
Urban Seeds
Market on Main
5444 E. Indiana St., #353
Evansville, IN 47715
New Vendor Application Fee – $25
Full Season Vendor Space with 10×10 Tent Space on Ford Center Plaza – $150 for 16 Market Dates
Full Season Premium Vendor Space for Main Street Vendors with Vehicles & Food Trucks on MLK – $200 for 16 Market Dates
Pop-Up or Partial Season Vendor for Select Dates – $15/Day
Participation on each market day is expected for those who have applied to be a Full Season Vendor, yet we do understand that circumstances arise that may impact weekly participation. There is a section on the application for you to list any dates that you plan to miss the market. To maintain the vibrancy and consistency of the market, please do your best to attend on the dates you have committed to in your application. If you do need to miss a market date unexpectedly, please alert the Market Manager so we can update our weekly marketing and communications.
Booth space will be assigned when all required forms and the seasonal market payment are completed and received. Space assignment and a venue map will be available by Friday, May 16th. Each vendor is solely responsible for their own tables, displays, change, bags, weather and sun protection devices, produce scales, etc. All equipment for Full Season and Partial Season Vendors MUST fit within the 10 x 10’ vendor space with the exception of tent legs, so long as the canopy of the tent does not exceed the dimensions of the space. Premium Spot Vendors must submit the length of their vehicle to the Market Manager, so that spacing can be accommodated. Vendors will be required to adjust their setup if it is determined to be unsafe by the Market Manager. Set up must be done between 7:45-8:45 AM. All booths need to be ready by 8:50 am for market opening at 9:00 am. No Sales are permitted prior to the market opening time.
Respect for the drop off of students at SIG School, starting in early August through the end of the market season is a paramount consideration. Details will be shared prior to the onset of the school year.
After unloading your vehicle, the following parking options are available:
A select number of premium vendor spots are available at an increased fee of $200 for the season for a 10-foot long bumper to bumper space with additional charges being assessed for longer/larger vehicles. Those seven vendors will be able to keep their vehicle on the street adjacent to their vendor space. These premium spots will be assigned by need on a first come first served basis.
Vendor shall maintain general liability insurance for protection against claims, injuries and damages. All market vendors for the Market on Main will be required to provide proof of liability insurance coverage in the amount of $500,000 per occurrence or $1,000,000 general aggregate liability insurance. A certificate of coverage will be required and should be submitted to marketonmainevv@gmail.com listing Urban Seeds as additionally insured at Urban Seeds, 5444 E. Indiana St., #353, Evansville, IN 47715.
Vendors must be set up and in place, ready to sell by 8:50 AM. Our market opens for the sales day at 9:00 AM. No early sales are permitted. The Market on Main is committed to being a producer-only market and event. All items sold must be grown, produced, or created by the vendor or vendor cooperative within this region. It is at the discretion of the Market Manager which producers and products will be accepted. Documentation of the source of every item sold at the Market must be provided at the request of the Market Manager. NO RESALE OF PRODUCE OR PRODUCTS will be permitted.
Vendors are responsible for and shall comply with all applicable laws, regulations and ordinances pertaining to their products. Additionally, vendors must have obtained all necessary licenses, permits and inspections prior to selling at Market on Main. Indiana State Department of Health and Vanderburgh County Department of Health certificates (if applicable) must be submitted to market management via email to marketonmainevv@gmail.com
Vendor agrees to indemnify, defend, and hold harmless Urban Seeds and the City of Evansville, its elected and appointed officials, agents, and all employees from and against any and all liabilities and claims due to loss, damage, injuries or other casualties of whatsoever kind, or by whomsoever caused, arising out of or resulting from vendors’ participation in the Market, its sale and/or distribution of goods at the Market on Main, the occupancy or use by the vendor of the Market’s premises or any part of the premises or any other part of the City’s property in connection with the Market, whether due in whole or in part to the negligent acts or omissions of the vendor, its agents, employees, guests, or invitees, or whether due in whole or in part to the negligent acts or omissions of the Urban Seeds, City of Evansville, its officials, agents, or employees, including without limitation any damage or injury to person or property. The vendor further agrees to pay all reasonable expenses and attorney’s fees incurred by or imposed on Urban Seeds or the City of Evansville in connection with any such claim, action or proceeding. Vendor hereby releases and waives any and all claims arising out of this Agreement, including any and all legal recourse it may have now or in the future against Urban Seeds, the City of Evansville, or the Market on Main for any accident, damage or injury caused to person or property on or about the City’s premises.
The Market Manager reserves the right to make judgment calls based on activity deemed unsafe or unlike that of an upstanding member of the Market. Vendors who fail to comply with the rules set forth in this document may be asked to change their actions or leave the market.
There can be no use of drugs, or any illegal activities under any circumstances on city property. The City’s property shall not be used in any manner that constitutes a violation of any ordinance, statute,regulation or order of any governmental authority, nor shall any user of the City’s property permit any nuisance to occur or exist on the property.
As a vendor, it is up to you to determine what forms of payment you will accept. Please let the Market Manager know which forms of payment you accept ahead of opening day. Urban Seeds will continue to offer SNAP acceptance and the Double Up Indiana program at the market in 2025. Farmers and food producers will be reimbursed cash for SNAP and Double Bucks vouchers at the end of each market day.
Weekly updates will be sent out via the Market on Main Facebook, Instagram and web pages. If you are on FB or Instagram, please “like” our page and share our content to help build awareness of our vendors and the weekly market.
Per the Vanderburgh County Health Department, food establishments operating at farmers markets in Vanderburgh County are required to meet minimum sanitation requirements and obtain permits as set forth in the Vanderburgh County Food Ordinance. At any time during the market season should your booth be found not in compliance due to either a routine or surprise inspection performed by a member of the Vanderburgh County Health Department you will be held responsible and will not be able to return to the market until the necessary concessions to the regulations are met.
(812) 435-5683
Plants, crafts and other non-food items sold in Indiana are subject to sales tax. Vendors should apply for a Registered Retail Merchants Certificate through their regional Indiana Department of Revenue. Certificates cost $25 and must be renewed every two years. For more information please visit www.in.gov/dor/3986.htm.
Food safety starts with you – whether on the farm or in the home. The Vanderburgh County Health Department can provide you with documentation summarizing food safety or visit their website: vanderburghhealth.org/food-safety-program for information. It is necessary that you practice safe food health when handling your produce or products as it ensures that you are doing your part to protect the health and well-being of others as well as yourselves.
If selling goods by weight, the vendor must supply a legal produce scale. Umbrellas, tents or other weather protection devices are supplied by the vendor and must be securely anchored. The vendor is solely responsible for damages or personal injury resulting from the use thereof. Prior approval is required for any heat-producing devices. All equipment MUST fit within the vendor’s space with the exception of tent legs, so long as the canopy of the tent does not exceed the dimensions of the space. Vendors will be required to adjust their setup if it is determined to be unsafe by the Market Manager.
We ask that all vendors exercise extreme caution when vacating the premises and promote pedestrian and vehicular safety at all times. Market hours conclude at 1:00 PM however we would ask that all vendors be removed from the Main Street premises no later than 1:45 PM.
Vendors are responsible for ensuring their booth space is cleared of debris and paraphernalia prior to leaving and are expected to remove trash generated by their stand. The Market on Main will provide trash containers for market customers.
Vendor with hand washing stations will need to dispose of their wastewater at designated locations as indicated by the Market Manager. Food Trucks will need to dispose of their wastewater at their commissary location.
In the event severe weather occurs prior to the Market warranting the cancellation of that days’ Market, an email or text notification will be distributed. It is imperative that you provide an email or text number with your application to be used for communication purposes. In the event of a severe thunderstorm or tornado, vendors and customers can shelter in the Ford Center.
Announcements to the public will be made via the website and social media pages.
Vendor smoking at the Market on Main is prohibited.
Electricity is available. If you require limited electrical needs it must be communicated with the Market Manager in your application so arrangements can be made for necessary connections.
Thank you for taking the time to read through this document. We hope this helps you on your way to having a successful season. If you have any questions or recommendations, please do not hesitate to reach out. We look forward to seeing you at Market on Main!
1 Southeast Martin Luther King Jr Blvd
Evansville, IN 47708, US
(812) 777-5375
marketonmainevv@gmail.com
Copyright © 2022 Market on Main EVV
